The Moët Academy 2016

Moet Academy

The Experience

From 21st March - 3rd April, Moët & Chandon once again hosted the Moët Academy at Condé Nast College, Soho, showcasing new and inspiring experiences.

Guests were transported through the vineyards and cellars of Moët & Chandon in an exciting immersive 360° virtual reality experience, followed by a discovery of the Champagne region, the history of Moët & Chandon, the science of blending and maturation and a tasting of the full range.

Our thanks

Our thanks

Our thanks go to our independent hosts; Masters of Wine: Susie Barrie and Peter Richards, Jane Parkinson & Simon Stockton, who co-hosted this interactive and immersive experience.


Award-winning UK-based journalist,
author and broadcaster who specialises in
wine and champagne.


Masters of Wine and TV Presenters on
BBC1’s Saturday Kitchen, who are
highly respected voices for wine culture.


Awarded as the UK's Champagne Ambassador
of 2015 who is a freelance wine writer
and judge of various competitions


The Moet Academy

The Moët Academy was part of the 'The Now' campaign created by Moët & Chandon to capture unforgettable moments.

"By bringing the magic of Champagne to the heart of London, we inspire consumers to create and share their own 'Moët Moments'. The Moët Academy pop-up is an invitation to experience Moët & Chandon in an exciting, interactive way and benefit from the brand’s rich expertise to learn more about Champagne in general."

Julie Nollet - UK Marketing & Communications Director.